The hem curls away from the body like a leaf. A white dress lets light through its openwork surface. An ivory neckline crosses and gathers before falling into a long, clean silhouette. In TG Botanical's Spring/Summer 2026 campaign, nature is not a print added at the end. It is a way of looking at texture, movement and colour. The clothes are expressive, sometimes almost sculptural, yet they keep the intimacy of something you want to touch.


From a farming family to fashion
Ukrainian designer Tetyana Chumak founded TG Botanical in 2021. She grew up in a family of farmers, and the brand traces its beginnings to a return to those roots during the first quarantine. Rather than treat nature as an escape from modern life, she set out to bring it into the wardrobe. The idea is a meeting of nature and technology: familiar fibres and plant-based experiments used to make clothes with a distinctly contemporary attitude.
Colour starts in unexpected places
The brand lists hemp, linen, cotton and nettle fibres among its raw materials. Its dyeing experiments reach for tansy flowers, acorns, onion husks and coffee beans. These are the ingredients TG Botanical describes on its own website, not a recipe that applies to every garment pictured here. What makes the approach compelling is the attention it gives to things usually overlooked: a husk, a flower, a fibre can become the beginning of a fashion idea, rather than something left behind.


Botanical does not mean delicate
Look at the SS 26 campaign and the range becomes clear. Rust tones sit beside ivory and sharp lime green. A long skirt has a restless, uneven edge. Openwork fabric reveals the back in one generous oval. A short dress pushes its hem out into a curled, almost petal-like shape. These are observations of the campaign photographs, not official garment names. Together they show why TG Botanical stands out: the connection to nature does not soften its point of view. It makes the clothes more distinctive.



From Ukraine to Copenhagen
TG Botanical's first show joined the official Copenhagen Fashion Week Autumn/Winter 2023 schedule, where Chumak was one of three finalists for the Zalando Sustainability Award. The brand returned with an independent Spring/Summer 2024 show. On its about page, it also describes in-house production and a team of 30 women, with Chumak working to preserve their jobs during the war. Those details give the clothes a human context: experimentation depends on the people who know how to turn an idea into fabric and form.
A brand rebuilding
At the time of this story, the official website says its production facility was almost completely destroyed by a Russian attack in March. It does not state the year in that notice. Online orders are temporarily unavailable while the brand rebuilds, and the website remains a place to explore its collections. For now, discover the campaign and follow @tg.botanical for updates. The clothes tell one story about roots. The people rebuilding the brand are writing the next chapter.
